Measuring our visitors
We measure visitors to our websites and products using Google Analytics.
This service records what pages you view within our site, how you
arrived at our site and some basic information about your computer.
We anonymise the data in Google Analytics – so we don’t know who you are; just that somebody visited our site.
The information we collect helps us understand what parts of our
sites are doing well, how people arrive at our site and so on. Like most
websites, we use this information to make our website better.
You can learn more about Google Analytics or opt out if you wish. Google Analytics data is automatically deleted 26 months after your last visit.
Our websites and products include videos hosted by Wistia.
They record anonymous, aggregated statistics that help us optimise our
video content (e.g. at which points in the video are people most likely
to stop watching).
Discussion comments
We allow visitors to discuss articles on our blog via third party
discussion apps. Before you can leave a comment, you must first press a
button which loads the discussion plugin. Depending on the date they
were published, some articles use Disqus and others use the Facebook
comments plugin.
Once you have opted in to leaving comments, these plugins may track
your visit to our site. Disqus and/or Facebook will know what pages you
viewed and what you write in any comments you leave. Of course all
comments you leave are also publicly visible on the Internet alongside
your name, so we do not imagine this is a concern for many people.
If you login via social network, the providers of these plugins will
be able to link your activity to that network. In this way, your
activity may be personally identifiable.